Reel Earth Day Challenge 2021

The inaugural REEL Earth Day Challenge was a huge success...

and we're just getting started.

$164,286 was raised to support Metro Vancouver Regional Parks.

7 Projects. 15 Teams. 27 Sponsors. 428 Donors.

What is the REEL Earth Day Challenge?

The REEL Earth Day Challenge encourages local film crews, productions, sponsors and other industry stakeholders to annually raise funds to be donated to the Pacific Parklands Foundation, a registered charity supporting Metro Vancouver Regional Parks.
This is a chance for B.C. film productions, who have consistently filmed in the regional parks over the years, to give back to those parks.
Industry sponsors can also contribute to the top teams’ daily challenge totals, and the production that raises the most funds overall is recognized as the winner!
The challenge is presented by Creative BC’s Reel Green™ program and industry partners, Pacific Parklands Foundation and Earth Day Canada.

When is the REEL Earth Day Challenge?

The REEL Earth Day Challenge takes place annually in the days leading up to Earth Day (April 9th-22nd).

How does the REEL Earth Day Challenge work?

  • There are ten daily challenge events, held each weekday 9:00 am to 5:00 pm
  • Industry sponsors will contribute a “prize” top-up to the top teams’ daily challenge totals. The prize amounts vary for each daily challenge event. 
  • The production that raises the most funds overall between April 9th, 2020 at 12:01 am and Earth Day, April 22nd at 5:00 pm PT will be recognized as the winner! 
  • Gifts to support the ten daily challenge events must be made between 9:00am and 5:00pm PT to be counted in that daily challenge’s tally
  • All gifts made outside the daily event times will still support each team’s overall total for the main Challenge up until 5:00pm PT on April 22nd when the winner is decided.

100% of the money raised goes directly to work that protects and preserves regional parks, where many of B.C. productions have filmed over the years.

Sign up your team

If you’d like to be one of the team challengers for the 2022 REEL Earth Day Challenge, send us an email and tell us a bit about your team. Join your fellow film industry professionals in some friendly competition, and give back to the parks you film in while you do it. Good luck!

Become a sponsor

If you would like to become a sponsor for this challenge and support Metro Vancouver’s Regional Parks, please reach out to us. There are different tiers of sponsorship to choose from, and we are happy help you find a donation method that works best for you. Secure your spot now!

2021 Reigning Champions:

1st Place: The Scriptures

2nd Place: Big Sky

3rd Place: The Imperfects


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